Double Your Profit

There are dozens, if not hundreds, of social media books out there.  So how is a many-hat-wearing business owner supposed to know which ones to read?   Here is a list of the 10 social media books that small business owners can read to get the most bang for their social media investment of time and [...]

Welcome to the One on One conversation series, where Small Business Trends will be speaking to some of the best minds in business today. The goal of the series is to pick the brains of successful entrepreneurs, best-selling author, and executives with organizations serving the small business community, to provide the Small Business Trends community [...]

I first read Clate Mask and Scott Martineau’s story on the InfusionSoft web site.  When I heard they had this book out, I quickly purchased a copy.
Here’s the Cliff’s Notes version of their story:  A couple of guys start a software business.  The business has its ups and downs and in August 2002, it was [...]

Summer vacation time is winding down, but there are lots of great upcoming events to help you learn, connect and jump into Fall.
This list of small business webinars, events and conferences is brought to you every two weeks as a community service by Small Business Trends and Smallbiztechnology.com.
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Advanced Facebook for Business
August 31, 2010, 8:00 pm [...]

You already know how important it is, so we won’t waste time with that. Simply, social media can transform your small business if it is used correctly. Since we’re all about empowering small business here at Small Business Trends, we thought we’d put together a little workshop with this small business news roundup featuring some [...]

The next few months have some great contests and competitions going on for growing companies. Don’t wait till summer is over to think about it – there are some deadlines coming up soon.
This list of contests, competitions and awards for small businesses, brought to you every other week as a community service by Small Business [...]

This Small Business Trends roundup is all about getting down to business. Small business owners and entrepreneurs know that after all the planning its time to make things happen. But to do so, small business owners need to constantly keep learning, refine their business even while they are building it and always look for the [...]

By now you may have heard of the popular online coupon marketplace known as Groupon. With Groupon, businesses can offer steeply discounted services or products to be showcased for Groupon’s vast following. A certain number of users must sign up in order for the offer to take effect, which spurs users to spread the word [...]

Jim Kukral, Author of the book, “Attention! This Book Will Make You Money,” knows that business owners that are wise enough to put their ego in the backseat are laughing all the way to the bank. You ask why? It’s simple. Because they understand that it’s absolutely necessary if you want to skyrocket sales, generate [...]

When you’re an entrepreneur and run your own business, chances are your marketing budget is limited.  But you can make up for that limitation with attention marketing.
Attention marketing is all about attracting attention to your business and your brand — in such a way that you turn that attention into revenue.  And that’s what the [...]