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Time is very valuable and this is especially true when it comes to small business. In a small business, time is worth its weight in gold. Using your time wisely on matters that will make a difference and aligning business goals is crucial to a small businesses success. Here, Brent Leary joins Jeanne Hopkins of HubSpot to discuss the concept of inbound marketing and wise time management.
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Small Business Trends: Why don’t youRead MoreFrom Small Business TrendsJeanne Hopkins of HubSpot: All Leads Are Not Created Equal Read more

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What are corporate sustainability leaders worrying about these days? Are businesses still investing time and money in green initiatives like they did a few years ago?
GreenBiz recently unveiled its State of Green Business 2012 report. The 84-page report  goes into great detail about the current climate for business sustainability and outlines some emerging green business trends.

Though there’s a general perception that it’s been a grim few years for sustainability given the down economy,Read MoreFrom Small Business TrendsWhat’s the State of Green Business? Read more

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Every two weeks we put together a list of key events for small businesses and entrepreneurs. The following Small Business Events Guide contains worthwhile events for those wanting to grow their businesses:
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The Art of the Cold Call // BUSINESS 153
January 23, 2012, New York City
So your startup doesn’t have any money for a fancy ad campaign or a seasoned sales exec. You can barely keep the lights on as itRead MoreFrom Small Business TrendsLatest Small Business Events Read more

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Anyone doing Pay-Per-Click (PPC) advertising will eventually confront the following question:
“If I already rank #1, why would I do PPC for my brand name?”

It’s a common enough question.  I recently came across an article about advertising on your brand name and felt like small businesses needed to understand the pros and cons.
The Cons of Advertising on Your Brand Name

You spend money to get a click you might have gottenRead MoreFrom Small Business TrendsPPC on Brand Terms: Pros and Cons Read more

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We hear a lot these days about the importance of social media in small business success. But how can social media be used most effectively in your small business? We look at the answer to that question and much more in this Small Business Trends roundup. Enjoy!
Social Media
Social media: the new PR? Well, maybe. But the fact is that social media is many things to many different practitioners. There are certainly some no-no’s in terms of business useRead MoreFrom Small Business TrendsIs Social Media the New Small Business PR? Read more

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This list of contests, competitions and awards for small businesses is brought to you every other week as a community service by Small Business Trends and Smallbiztechnology.com.
Also, if you’ve entered and won a contest or award listed here, let us know so we can share your news.
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Trusted Business – Earn a Green Shield
Ongoing
Be one of the first 50Read MoreFrom Small Business TrendsOur Latest Guide to Small Biz Contests and Awards Read more

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New business opportunities are on the rise, niche markets into which you might expand or create whole new ventures to exploit. Being ready for these options means watching trends carefully to see where your small businesss’s next big opportunity may lie.
Tips & Trends
Microbusinesses trending in 2012. These new markets are ripe for conquest though, of course, they may not be right for every entrepreneur. Do you see your niche on the list? Small Business Trends
Small biz tipsRead MoreFrom Small Business TrendsMicrobusinesses and Other Trends Read more

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When we go to a party, we love to have someone show us around and introduce us to guests.  So when the party is a social media platform, a newcomer would certainly dream of a host to make a platform feel more like home.
The perfect gracious host may be Chris Brogan (@chrisbrogan).  At least that’s the premise of his terrific book, Google+ for Business: How Google’s Social Network Changes Everything.  This book is the first one toRead MoreFrom Small Business Trends“Google+ For Business” Adds Great Tips For Small Businesses Read more

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Satisfaction is king and if you don’t believe that, look to Netflix.  If you fail to take customer satisfaction into consideration, if you don’t give your customers a great experience, they don’t come back.  It’s really that simple.  And surprisingly, price won’t necessarily bring them running back to you in droves either. These are some of the surprising findings from the ForeSee-E Retail Satisfaction Index that Brent Leary explores with Larry Freed of ForeSee in this interview.
Small Business Trends: Can you tellRead MoreFrom Small Business TrendsLarry Freed of ForeSee: A Hard Lesson in Satisfaction Read more

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The decision of whether to build or buy a business is only one of the choices you’ll face as you begin your entrepreneurial career. Here’s a look at some news and resources you might find enlightenine
Business Basics
Will you build or buy your business? Small Business Trends founder Anita Campbell shares this post on the decision very entrepreneur faces when considering whether to build or start frm scratch. UPrinting.com
10 tax tips from the IRS. Before long, tax season willRead MoreFrom Small Business TrendsWill You Build or Buy Your Business? Read more

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